What we do.
Providing expertise in strategy, product management and business operations to firms looking to scale, launch better products, and run their operations more efficiently. Bring your toughest challenges, we're here to help.
Strategy
Organizations that sustain success adopt a structured approach to building their strategy–and most importantly–translate their decisions into action plans that can be executed by management teams. Fundamental acts as an active partner in corporate strategy topics such as: new product introduction and extensions, exiting a business, new market/vertical entry, pricing, and business model adaptation. Fundamental focuses not only on facilitating discussion around strategic decisions but also develops plans to put strategy into action
Product Management
Organizations sustain success by addressing customer needs through investment in product development.Fundamental helps organizations with a range of product management services from: new concept development, roadmap building, requirements definition, product analytics, and product org design. Corporate strategy falls flat without successful execution within the product function.Fundamental guides clients on a path to developing strategy that materializes into ongoing innovation within the company’s products.
Business Ops
Successful organizations move beyond operational reviews that cover top level metrics to assess performance and health of the business. Fundamental provides expertise in developing the most informative metrics for an organization and driving the adoption of operational review processes that uncover hidden insights, identify root cause failures, and create a culture of ownership around the metrics that matter
Go-to-Market
Successfully introducing a new product or program to customers requires tight coordination across many functions, an understanding of timeline dependencies, and a validated marketing and promotional strategy.Fundamental leverages experience in launching complex, global programs to build a cohesive go-to-market plan for its clients. Firms that add rigor to their go-to-market process enjoy more successful launches and can more flexibly pivot when customer and marketplace feedback dictate.